📚About the Program
Bachelor’s
in Global Communication and Management (GCM) at Zhejiang University
International Business School, Haining
Overview:
Zhejiang
University International Business School (ZIBS) offers a Bachelor of Arts degree
program in Global Communications and Management (GCM), enrolling students from
2020. The program may be completed in four years of study.
Adhering
to the long-standing international teaching philosophy of Zhejiang University,
the GCM program is committed to training entrepreneurs and future business
leaders who combine interdisciplinary knowledge, expertise in financial and
business analysis, and a deep understanding of China's business environment to
excel in China and compete globally. Students will graduate with bilingual
proficiency in Chinese and English, cross-cultural communication skills and a
solid foundation of knowledge about China. Equipped with the fundamentals of
communication and management, students will be able to succeed in multinational
corporations and Chinese enterprises in the fields of management, business,
communications and marketing and will be well-equipped to serve as a bridge
between China and the world.
Program Features:
1) Interdisciplinary business
program: The program of GCM is Zhejiang University's first undergraduate
business program to welcome international students. The trailblazing program is
also the first of its kind to combine management, finance, communication, and
China studies into an interdisciplinary platform for international
undergraduate students.
2) Applied and bilingual
curriculum: Practical courses in Chinese language and culture, communications,
finance, and global business are offered. English is the primary language of
instruction, with Chinese being used in applied settings and research.
Cross-cultural communication is stressed throughout the
program.
3) World-class learning
environment: The Zhejiang University International Campus, where the program is
located, is a model for international cooperation and integration of Eastern
and Western styles of education. The campus brings together prestigious Chinese
and foreign professors and a large international student community and admits
several hundred highly qualified Chinese high school students each
year.
4) Outstanding platform for
practical experience and development: Beyond the classroom, ZIBS provides
exceptional opportunities for professional practice, industry internships, and
cultural experiences. ZIBS has established strategic partnerships with Ant
Financial and other leading firms, providing students the ability to
participate in a 6+ month practical training program in world-leading firms.
Academic Regulations:
GCM
is a full-time program and requires students to accumulate at least 140 credits
over 4 years. Course offerings include topics such as the Chinese language, Chinese
culture, contemporary China studies, intercultural communication, finance,
business, and management. Students will also engage in an internship during
their course of study.
GCM
is hosted at Zhejiang University Haining International Campus and is
administered by ZIBS. The Zhejiang University International Campus Residential
College provides students with private, single-person rooms in dormitories and
is responsible for student services. The Zhejiang University College of Media
and International Culture provides academic support, professional assessment,
and other services.
Scholarships:
All
new students are eligible to apply for a ZIBS scholarship, with an award of up
to 30% of tuition. The scholarship will be awarded based on applicants’
transcripts in senior high school, interview performance, and potential
contributions. Part-time administrative positions are available at ZIBS. Please
find more scholarship information at International College, Zhejiang
University, http://iczu.zju.edu.cn/english/redir.php?catalog_id=22232.
